How are you dealing with sustainability and traceability?
Whilst sustainability isn’t exactly a recent trend, it’s one that’s going to stick with us for a long time. With regulations impacting businesses, as well as customers becoming more conscious of the impacts of their purchases, caring about sustainability matters. Whether it’s reduced packaging and plastic, organic or sustainably sourced ingredients, or recyclable items, customers are making more ethically led decisions. Which in turn increases the demand for traceability and transparency. People are looking beyond the product on the shelf, they want to know if they can trust manufacturers and distributors.